Norton Rose Fulbright advises BMW on mobility joint venture with Daimler

Business March 28, 2018

Global law firm Norton Rose Fulbright has advised Bayerische Motoren Werke Aktiengesellschaft (BMW) on a joint venture with Daimler AG (Daimler) combining their global mobility services. The transaction was led by partners Frank Henkel and Dr Katrin Stiess.

Subject to approval by the relevant competition authorities, BMW and Daimler will unify their services regarding car sharing, ride-hailing, parking, charging and multimodality. Both companies will each hold 50 percent of the shares in the joint venture, which will solely comprise both groups' mobility services.

BMW will contribute to the joint venture with its car sharing service DriveNow, its multi modal service ReachNow and its mobility services for charging and parking. Daimler will join with its ride-hailing services mytaxi, Chauffeur Privé, Clevertaxi and Taxibeat, also with its car sharing service car2go and its multi modal platform moovel.

Norton Rose Fulbright has previously advised BMW on the buy-out of several minority shareholders in Parkmobile.

The Norton Rose Fulbright cross border team comprised:

Frank Henkel, Dr. Katrin Stieß (partner, corporate/M&A, both transaction lead), Johannes Diez, Dimitri Schaff (associates, corporate/M&A), Richard Hänsel, Tobias Grans (transaction specialists, corporate/M&A), Dr. Frank Bayer (of counsel, tax), Clemens Rübel (partner, IP), Tiffany Zilliox (senior associate, IP), Maximilian Schmitz (associate, IP), Dr. Cornelia Marquardt (partner, employment), Claudia Posluschny (of counsel, employment), Stefanie Mösges and Jürgen Schlinkmann (associates, commercial law).

Dr. Christoph Ritzer (partner, data privacy/IT), Sven Jacobs and Thorben Schläfer (associates, data privacy/IT).

Saskia Blokland (partner, corporate/M&A), Rogier de Haan (senior associate, corporate/M&A), Jasper Geerdes (associate, corporate/ M&A), Arjen van de Belt (associate, corporate/ M&A), (Maartje Govaert (partner, employment) and Jurrian Jansen (of counsel, IP).

Michael Jürgen Werner (partner, competition/antitrust), Marian Raluca and Caroline Freisfeld (associates, competition/antitrust).

Christopher Grieves (partner, corporate/M&A), George Mason (associate, corporate/M&A), Marcus Evans (partner, data privacy/IT), Mike Knapper (partner, IP), Catrina Smith (partner, employment) and Lauren Pullen Stanley (senior associate, employment).

Salvatore Iannitti (partner, M&A), Pietro Altomani (senior associate, M&A), Attilio Pavone (partner, employment) and Giorgio Manca (associate, employment).

Karine Montagut (partner, corporate/M&A), Laure Joncour (partner, employment) and Marie-Adelaide de Fleurieu (senior associate, corporate/M&A).

Brian Fenske (partner, corporate/M&A, Houston), Morgan Hollins (senior associate, corporate/M&A, Houston), Barbara D’Aquila (partner, employment/pensions, Minneapolis), Margaret Rudolph (senior associate, employment, Minneapolis), Paul Keller (partner, IP, New York), Susan Ross (senior counsel, IP/data privacy, New York) and Andrew Hoffman (associate, commercial, New York).

Eric Reither (partner, M&A/commercial, Toronto).

For further information please contact:

Stefanie Kerschke, PR & Communications Executive Germany
Tel: +49 89 212148 339; Mob: +49 174 34 528 72

Notes for editors:

Norton Rose Fulbright is a global law firm providing the world’s preeminent corporations and financial institutions with a full business law service. The firm has more than 4,000 lawyers and other legal staff based in Europe, the United States, Canada, Latin America, Asia, Australia, Africa and the Middle East.

Recognized for its industry focus, Norton Rose Fulbright is strong across all the key industry sectors: financial institutions; energy; infrastructure, mining and commodities; transport; technology and innovation; and life sciences and healthcare. Through its global risk advisory group, the firm leverages its industry experience with its knowledge of legal, regulatory, compliance and governance issues to provide clients with practical solutions to the legal and regulatory risks facing their businesses.

Norton Rose Fulbright operates in accordance with its global business principles of quality, unity and integrity, aiming to provide the highest possible standard of legal service in each of its offices and to maintain that level of quality at every point of contact.

Norton Rose Fulbright Verein, a Swiss verein, helps coordinate the activities of Norton Rose Fulbright members but does not itself provide legal services to clients. Norton Rose Fulbright has offices in more than 50 cities worldwide, including London, Houston, New York, Toronto, Mexico City, Hong Kong, Sydney and Johannesburg. For more information, see For more information, see