The internet of things: A business model disruptor

Event Details


London | September 10, 2019

The Internet of Things (IoT) is a disruptive technology that will have a major impact on many sectors over the next few years. For many businesses, limiting their commercial proposition to selling products alone curbs opportunities for revenue expansion and ongoing customer engagement. They will increasingly look to “servitise” their commercial proposition by offering integrated services in conjunction with products, and also use the data they gather to personalise their offering.

We invite you to join us on Tuesday, September 10, for our Internet of Things: a Business Model Disruptor half-day conference.


8.30 – 9.00  Registration 
9.00 – 9.05

Sean Murphy (Head of Technology and Innovation EMEA, Norton Rose Fulbright).

9.05 – 9.30

Understanding IoT Technology

Professor Peter McBurney (Head of Technology Consulting, Norton Rose Fulbright) will explain:

  • What makes up IoT technology?
  • IoT as a data ecosystem
  • Key technology implementation and operational challenges
9.30 – 10.15

Industry panel: How will IoT technology challenge existing business models?

Sean Murphy will lead a panel discussion with Professor Peter McBurneyMichael Sinclair (Consultant and Technology lawyer, Norton Rose Fulbright) and Duncan Batchelor (Head of Aviation, Norton Rose Fulbright) exploring the potential challenges IoT will bring to existing business models. They will be joined by our industry panellists: Dr Toktam Mahmoodi (Senior Lecturer at King’s College London) and Thomas Pace (Vice President of Global Solutions, Blackberry Cylance), and will discuss:

  • Servitisation,  Personalisation and the disruptive power of data
  • Entirely new applications, and new applications for existing products / services
  • Use cases across the sectors
10.15 – 10.45

strong>IoT Businesses: Investment and Exit Q&A

Norton Rose Fulbright Partner Victoria Birch and Senior Associate Jason Logendra will lead a Q&A discussion with Thierry Levenq (Founder and CEO of Connecting Advisors), on:

  • Valuations and host investment areas
  • M&A and national security considerations
  • Competition law issues
  • IoT collaborations and JVs
10.45 – 11.00


11.00 – 11.30

What are the key legal issues?

Michael Sinclair will give an overview of the key legal issues surrounding IoT technology, followed by a deep dive into the privacy issues and implications by Marcus Evans (European Head of Data Protection, Norton Rose Fulbright).

11.30 – 12.00

IoT Cyber Security: Avoiding Destruction of Hard-won value.

Ffion Flockhart (Global Co-Head of Data Protection, Privacy and Cybersecurity, Norton Rose Fulbright) will explore the issues around cyber security.

12.00 – 12.45

Industry Panel: What Should IoT Stakeholders do to Improve Uptake and Limit Risk for their Business and Customers?

Norton Rose Fulbright partners Claire O’Donnell and Nico Berrywill lead this panel discussion on the steps IoT stakeholders should be taking to improve uptake and limit risk for their businesses and customers. Joined by Emily Drea (Senior Legal Counsel at Arm); Benjamin Falk (CEO and Co-founder of data analysis start-up Yo-Da); Graham Libaert (Director of Data Partnerships at Concirrus) and Oisin Fouere (Head of Incident Response at KPMG), this panel will explore:

  • Considerations for device manufacturers, service providers and app developers
  • IoT codes of practice and standards
  • Regulatory developments
  • What will the future of IoT look like?
12.45 – 13.30  Lunch and Networking



Global head of FinTech
Head of Information Governance, Privacy and Cybersecurity, EMEA
Knowledge Consultant