Pensions UK and the Association of British Insurers have launched the fourth of their annual campaigns reminding pension savers to pay attention to their retirement funds.

Fronted by Ross Kemp and Bola Sol with a gym-based theme, the advert calls on savers to strengthen their pensions and improve their financial, as well as physical, health.

The presenters urge everyone to ‘stretch’ their minds back to past employers and to track down any lost pensions. They then ask the audience to ‘check their form’ by logging into their pension accounts to see how they have saved and to ‘work out’ how much might be needed in retirement. 

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