Webinar series: Part two – Mitigating branding risks in the era of social media and eCommerce

The pandemic has driven business to virtual platforms. These new opportunities can give rise to new risks to your online operations and brand. Join Norton Rose Fulbright for a three part series on growing your brand while mitigating online risk. 

Topics

• Branding and social media firestorms
• Strategic online marketing and branding
• Guarding against online fraud
• Data privacy and cyberattacks

Moderator

• Karen MacDonald, Partner, Lawyer, Trademark & Patent Agent, Vancouver

Our speakers

• Mat Brechtel, Partner, Lawyer, Trademark Agent, Vancouver
• John Cassell, Partner, Calgary
• Elizabeth Williams, Partner, Lawyer, Trademark Agent, Calgary

This is a 60 minute webinar and its delivery is available in English only.

Additional resources

• Webinar PowerPoint slides
• Branding and social media firestorms
• Strategic online marketing and branding
• Guarding against online fraud
• Managing cyber incidents and data breaches

Continuing Professional Development (CPD) credits

	This program contains 45 minutes of content, which may be claimed towards the Law Society of British Columbia general hours CPD requirement.
	This program contains 1 hour of Professionalism content.
	This program contains 45 minutes of content. If you watch the webinar in its entirety, you will be able to download your certificate of attendance that may be submitted to your professional order.

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